La Vie en Rose is the leading Canadian specialty lingerie retailer. With headquarters in Montreal (Canada), the chain now counts 150 points-of-sale nationwide and has expanded it’s international presence with over 40 international shops in Saudi Arabia, Morocco, Lebanon, United-Emirates, Jordan, Egypt, Kuwait and opening soon in Vietnam and Ivory Coast. La Vie en Rose offers an array of well-fitted bras and specialty lingerie selections designed for every silhouette, every look and every woman. Collections include: gorgeous silk lingerie, comfortable mix-and-match bras and panties, cocooning cotton pajamas, and casual-cool leisure and loungewear.